Clean Disruption 2025: Another Look at Tony Seba’s Amazon No. 1 Bestseller from the team at RethinkX

By: The Posts Author | Posted on: 30 May 25
By RethinkX
By RethinkX

By: The Posts Author | Posted on: 27 Nov 24
By Bradd Libby
By Bradd Libby

By: The Posts Author | Posted on: 9 Jul 24
The robots are coming, and things really are different this time. This technology is genuinely something new under the sun. But not everything about the imminent disruption of labor by humanoid robotics is novel. We’ve seen versions of this movie before. We can use the Seba Technology Disruption Framework (STDF) to predict how the story will play out.
The robots are coming, and things really are different this time. This technology is genuinely something new under the sun. But not everything about the imminent disruption of labor by humanoid robotics is novel. We’ve seen versions of this movie before. We can use the Seba Technology Disruption Framework (STDF) to predict how the story will play out.

By: The Posts Author | Posted on: 6 May 24
In the 15 years between 1907 and 19022, horses went from providing 95% of all private vehicle-miles traveled on American roads to less than 20%. In areas like New York City, which led in the adoption of automobiles, the disruption of transportation was swift and transformative – as shown in the images below. In St. Louis, Missouri, the registered number of automobiles exceeded the registered number of horse-drawn wagons by the year 1916. But since cars travel a far greater distance per year than horse-drawn wagons for a fraction of the cost per mile, the fate of the horse as
In the 15 years between 1907 and 19022, horses went from providing 95% of all private vehicle-miles traveled on American roads to less than 20%. In areas like New York City, which led in the adoption of automobiles, the disruption of transportation was swift and transformative – as shown in the images below. In St. Louis, Missouri, the registered number

By: The Posts Author | Posted on: 25 Oct 22
Russell Marker was a man who was good at finding answers and, in late 1941, he found in the book of a botanist friend an answer he had been seeking for a long time. Dioscorea mexicana, or the Mexican yam, is found throughout Mexico and down to Panama and can grow to several hundred pounds in size. Marker needed to get his hands on as much of it as he could. Unfortunately, this was just after the US had been attacked at Pearl Harbor and American authorities advised strongly against unnecessary travel outside the country. Thirty-nine-year-old Marker, unable to speak
Russell Marker was a man who was good at finding answers and, in late 1941, he found in the book of a botanist friend an answer he had been seeking for a long time. Dioscorea mexicana, or the Mexican yam, is found throughout Mexico and down to Panama and can grow to several hundred pounds in size. Marker needed to

By: The Posts Author | Posted on: 25 Oct 22
Russell Marker was a man who was good at finding answers and, in late 1941, he found in the book of a botanist friend an answer he had been seeking for a long time. Dioscorea mexicana, or the Mexican yam, is found throughout Mexico and down to Panama and can grow to several hundred pounds in size. Marker needed to get his hands on as much of it as he could. Unfortunately, this was just after the US had been attacked at Pearl Harbor and American authorities advised strongly against unnecessary travel outside the country. Thirty-nine-year-old Marker, unable to speak
Russell Marker was a man who was good at finding answers and, in late 1941, he found in the book of a botanist friend an answer he had been seeking for a long time. Dioscorea mexicana, or the Mexican yam, is found throughout Mexico and down to Panama and can grow to several hundred pounds in size. Marker needed to
By: The Posts Author | Posted on: 14 Oct 22
By all accounts the crowds were buzzing with excitement one day in late October 1945 at Gimbels department store, located at Manhattan’s Herald Square near the Empire State Building, to see the shiny new “Reynolds Rocket”. With a silver-plated steel body and refillable chamber, an estimated five thousand people showed up on the day it debuted for the chance to lay down $12.50 (over $200 in 2022 dollars) to get their hands on one. American businessman Milton Reynolds had first seen the idea on a trip to Argentina. In the 1930s, fountain pens were essentially 100% of the writing pen
By all accounts the crowds were buzzing with excitement one day in late October 1945 at Gimbels department store, located at Manhattan’s Herald Square near the Empire State Building, to see the shiny new “Reynolds Rocket”. With a silver-plated steel body and refillable chamber, an estimated five thousand people showed up on the day it debuted for the chance to

By: The Posts Author | Posted on: 14 Oct 22
By all accounts the crowds were buzzing with excitement one day in late October 1945 at Gimbels department store, located in Manhattan near the Empire State Building, to see the shiny new “Reynolds Rocket”. With a silver-plated steel body and refillable chamber, an estimated five thousand people showed up on the day it debuted for the chance to lay down $12.50 (over $200 in 2022 dollars) to get their hands on one.
By all accounts the crowds were buzzing with excitement one day in late October 1945 at Gimbels department store, located in Manhattan near the Empire State Building, to see the shiny new “Reynolds Rocket”. With a silver-plated steel body and refillable chamber, an estimated five thousand people showed up on the day it debuted for the chance to lay down

By: The Posts Author | Posted on: 30 Jun 22
For most of human history, it was not routine for people to brush their teeth. But by the 1960s, majorities of most Western countries had a daily oral hygiene routine. Because oral hygiene is so central to wider health, the mainstreaming of dental care had a huge impact on the global disease burden, reducing the risks and prevalence of diabetes, respiratory infections, death from pneumonia and heart disease. The humble toothbrush played a key role in improving global health and quality of life. But the mainstreaming of toothbrushing took place quite quickly, over just a few decades before and shortly
For most of human history, it was not routine for people to brush their teeth. But by the 1960s, majorities of most Western countries had a daily oral hygiene routine. Because oral hygiene is so central to wider health, the mainstreaming of dental care had a huge impact on the global disease burden, reducing the risks and prevalence of diabetes,

By: The Posts Author | Posted on: 25 Apr 22
Images from Unsplash by Spencer Davis and Avel Chuklanov The basics of life – energy, minerals, water, food – are not evenly distributed around the world, so peace and prosperity depend strongly on the ability to move goods and people quickly and cheaply. That’s how a seemingly obscure technology revolution starting in the mid-1950s created the foundations for the international trade on which the modern economy depends today – in the process dramatically reducing the risk of famines. With the world on the brink of another global food crisis, this is a story with crucial lessons for our times
Images from Unsplash by Spencer Davis and Avel Chuklanov The basics of life – energy, minerals, water, food – are not evenly distributed around the world, so peace and prosperity depend strongly on the ability to move goods and people quickly and cheaply. That’s how a seemingly obscure technology revolution starting in the mid-1950s created the foundations for the
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