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Michael Light says: Anyhoo, I wrote this for the same reason you created this WBF, to help folks separate the wheat from the chaff and find the good guys and girls to work with. Some of the questions I recommend folks should ask also echo yours:
Your site architecture and navigation also fall into this category. Anand says:
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35 Hidden profile — Joshua, I couldn't agree more. We tried to make it clear in the post disclaimer these results are only correlative - we can't outright prove anything without access to all factors, which is something only Google can prove (and they never will, since that's the secret sauce of their algorithm). Matt Peter's prior post on search ranking factors also takes in additional factors to his analysis, but again those are correlative as well.
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