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Action Items: How people react to seeing your site in search results may have an impact, as described in this patent. Even if this patent isn’t implemented, having people respond positively to seeing your site in search results could increase the numbers of people clicking through to those results. So make sure that your page titles and snippets (meta descriptions that contain the query terms your page is found for) are engaging and persuasive. Finding ways to have those snippets be rich ones can also increase and improve satisfaction with people seeing your page in search results. Target that as a goal for your site.
TO AN EXISTING WEBSITE Would you like a free 15 minute consultation to increase your ROI? Social Media Advertising Go back to your list of important URLs from the current site. Now in a second column, add the corresponding URL on the new site. Prior to launch, you need to create a 301 redirect from the URLs on column A to the URLs on column B.
Watch the video While writing an article that you want to grasp people’s attention with, you must remember to research well before writing the first word. Make sure that all the relevant information is available to you before you start. Good research results in flair, which results in long and comprehensive writing.
Keyword Research Tool → Head terms are searched more frequently, have less words (3 or less in most cases) and are often much more generic and competitive as a result. Long-tail terms are longer phrases (commonly over 3 words) and more specific. While long-tail keywords are usually less popular, we can usually tell exactly what the searcher is after. Think of shoes vs. men’s brown chelsea boots.
March 15, 2015 at 6:10 pm Now that we’ve covered some key on-page SEO factors, it’s time to discuss how to differentiate your brand from good to great with unique, strategic, and purposeful content.
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202. Links From Articles and Press Releases: Articles directories and press releases has been abused to the point that Google now considers these two link building strategies a “link scheme” in many cases.
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You’re welcome, Steven. About Our Ads SOCIAL MEDIA PROMOTION Backlinks are declining in importance, but they are still worth about 40% regarding all ranking factors. But you do not want to buy them or go against Google's guidelines or you may get a penalty. Learn more about buying backlinks and basically why you should not do it.
February 12, 2015 at 12:42 pm With extensive experience in link audits & reviewing backlink profiles, our team of digital marketing experts have been there to help our clients recover from algorithmic penalties imposed by Google e.g. Penguin & Panda as well as correcting mistakes made by them or by a third party.
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Review company A great content marketing strategy with catchy headlines won’t matter if you don’t have compelling content. Any reader who comes to your site will just bounce out immediately – and that will make for an ugly traffic report.
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